Executive Summary about Coffee Maker by Michael S. Brown
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What do you think of when you think of that perfect cup of coffee? To me the concept of a free coffee maker sounds best because its - well, free. Stop and ask yourself what a $500 coffee pot can do for you that a cheaper free coffee pot can't do?
I've seen hundreds of coffee pots and coffee maker deals that I simply cannot understand. The idea of a coffee pot costing hundreds of dollars to me just seems absurd. I also understand the concept of a french press coffee maker as it allows the coffee to become silky smooth. What I could never figure out is why someone would buy a coffee maker that costs hundreds of dollars outside the specialty pots. I mean what can an expensive regular coffee maker do that a regular free coffee maker couldn't?
It is believed that a free coffee maker must be useless and cheap. The belief also holds true that an expensive coffee maker makes better coffee. Again barring specialty coffee makers, a coffee maker is simply a coffee maker. You pour the coffee into the coffee pot add water and brew the coffee within 10 minutes as there is no difference.
You may even feel that a free coffee maker is going to somehow be sub-par from the expensive ones. Look at Gevalia a company that has been around for years giving away a free coffee maker. Gevalia offers stainless steel coffee makers that match the look of the fancier expensive coffee pots. No matter how you look at it a free coffee maker is just as useful as a expensive coffee maker. Besides in todays market everyone offers a refund if you don't like something you purchased - even if its free.
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